Well, how did I get here?

Glad you asked. It goes something like this.

I cut my teeth in the advertising business as a junior copywriter, working on brands like Apple, Nextel, and Time Warner.

I worked my way up the foodchain at agencies that included McCann, FCB, CKS Partners on brands that included Levi's Dockers, The Prudential, Oracle, HP, and AT&T. 

Then, I co-founded and built a boutique ad agency with a great roster of clients: Cisco, CitiBank, Domain Chandon, Rodney Strong, and the San Francisco Giants to name drop a few.  

After several years of running the shop and then taking a bit of time off for some serious global R&R, I was back in the game, freelancing as Creative Director and Copywriter at Publicis, McCann, Riney, on Adobe, Apple, E*Trade, Intuit, Microsoft—well, you get the gist. 

Eventually, I brought my years of writing and strategic thinking directly to companies, where I worked with internal marketing, creative, and design departments.

The culmination of experience has led me to helping you tell your story.

Let’s do this together.